General Information
Vacancy Open to All Candidates Employment Type Permanent – Full-time If time-limited, note appointment end date Hours per week 40 Months per year 12 Position Number 004276 NC Salary Grade Equivalency GN06 Classification Title Public Communications Specialist – Contributing Working Title Social Media Coordinator Salary Range $37,153 – $45,049 Anticipate Hiring Range $37,153 – $43,000 FLSA Status Non Exempt Division University Advancement Department University Communications (Adm) Work Unit Visual Media Communications Work Schedule
8:00 am – 5:00 pm; Monday – Friday. Some work on nights and weekends, including social media monitoring and coverage of certain events, may be needed. Events are heaviest during the academic semesters.
Primary Purpose of Position
The Social Media Coordinator position is dedicated to the overall support and coordination of social media operations for the @unccharlotte and @49erAlumni social media presences. The main responsibilities of this position include project management, handling logistics for content creation, coordinating cross-campus social initiatives, analytics support, ambassador programs, and general social media support as assigned.
Minimum Education/Experience
Required Minimum Qualifications:
Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
University Preferred Qualifications:
Graduation from a four-year college or university with a major in a closely related field that provides the knowledge, skills and abilities needed in the area of assignment; or an equivalent combination of training and experience.
Essential Job Duties
As a member of the University Social Media Team, the Social Media Coordinator position is dedicated to the overall support and coordination of social media operations for the @unccharlotte and @49erAlumni social media presences. Their scope of responsibility includes:
- Serving as the project manager for all social media related content needs (i.e. coordinating shoots, coordinating talent to appear in videos, scheduling brainstorming sessions, ensuring projects are on track, etc.).
- Coordinating execution of social media giveaways.
- Utilizing the Brandwatch social management tool to tag and manage content organization.
- Analyzing social media data and supporting the creation of quarterly reports.
- Supporting the planning and execution of university wide campaign-related social media.
- Serves as on-shoot support for content creation opportunities.
- Other social media related duties as assigned.
Other Work Responsibilities
- Collaborates with the social media team on other social media related duties as needed, including support with community management, efforts to be responsive via direct messages, social media monitoring, social media listening, copy writing, and other needs as assigned.
Departmental Preferred Experience, Skills, Training/Education
- Bachelor’s degree in Digital Media, Communications, Marketing, or related field.
- 1-2 years of professional social media and/or marketing/communication internship experience.
- Detail-oriented and ability to manage multiple elements of a project.
- Strong judgment and ability to use discretion when handling sensitive or confidential information.
- Previous experience in working with/on a non-personal social media account (i.e. brand or organization social media experience).
- Strong understanding of how brand social media differs from personal social media in voice/tone, strategy, management, etc.
- Ability to adapt quickly to the ever-changing digital communication space and willingness to learn and adapt to meet emerging needs.
Necessary Licenses or Certifications Work Location Foundation Annex Building Posting date 10/07/2023 Closing date 11/05/2023 Proposed Hire Date 12/04/2023 Contact Information Special Notes to Applicants
Portfolios are also encouraged but optional.
UNC Charlotte Benefits Information: https://hr.charlotte.edu/benefits The finalist will be subject to a Criminal Background Check.
Please upload reference information including names, position titles and company/institutions, phone numbers, and email addresses of at least two current/previous supervisors.
* The Search Committee will not contact references without first verifying permission with the finalist .
Please ensure your full range of knowledge, skills, abilities, experience, and education are listed on your application.
* Do not write ‘see resume’ on your application when completing the job duties section.
A flexible Work Schedule and a Hybrid Teleworking rotation are available once onboarded into this role.
Please submit a resume and cover letter with your application.
* These documents will be used to evaluate your written communication skills as well as supporting documents of your knowledge, skills, abilities, education, and professional experience.