Help create the future of video shopping with Amazon! Amazon Live is looking to hire a customer-obsessed Product Marketing Manager to own scheduling and targeting for current distribution and placements. Additionally, you will be responsible for launching new distribution outlets to increase customer awareness for Amazon Live programming. We offer a creative, fast paced, entrepreneurial work environment where you’ll be at the center of Amazon innovation. The ideal candidate will be comfortable with ambiguity, have a deeply analytical mindset with the ability to investigate complex challenges, and be able to effectively communicate. In addition, you’ll collaborate with members of our agile team, including product, engineering, UX design, finance, and content production to grow the business.
This is a great opportunity to play a key role in an exciting, growing space. If you have an entrepreneurial spirit and an interest in creating data-driven targeting and segmentation strategies, then this may be the right opportunity for you.
Key job responsibilities
* Develop and execute targeting and segmentation strategies
* Partner with Product on tooling and CX enhancements to innovate
* Schedule content placements across Amazon and build experimentation parameters
* Help launch new marketing mediums to increase awareness and viewership
* Leverage daily, weekly, and monthly analytics to optimize existing marketing plans and to prioritize scaling new initiatives.
* Think strategically, but stay on top of tactical details
* Deliver frequent presentation to leadership including new proposals, program reviews, post-campaign evaluation
About the team
It’s an exciting time to be on Amazon’s Video Shopping (ASV) team. Now more than ever, customers watch videos when they shop. Videos and livestreams make shopping easier and more fun, whether a customer is researching a product or tuning in to chat with their favorite content creator live. The Amazon Shopping Video (ASV) team’s mission is to enable customers to find inspiration, information, entertainment, and community through videos at any point in their shopping journey. If you are interested in building an entertainment product, enjoy a creative and fast-paced working environment, and want to work on a strategic new initiative, join our team today!
We are open to hiring candidates to work out of one of the following locations:
New York, NY, USA | Santa Monica, CA, USA
BASIC QUALIFICATIONS
– 4+ years of professional non-internship marketing experience
– Experience using data and metrics to drive improvements
– Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
– Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
– Experience managing and measuring marketing performance in various channels
PREFERRED QUALIFICATIONS
– Experience managing external partners to develop marketing programs
– Experience presenting ideas to various levels of an organization to gain support for initiatives
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $87,300/year in our lowest geographic market up to $179,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. Applicants should apply via our internal or external career site.