Graphic Design Associate
TheatreSquared’s Graphic Design Associate is a key contributor to the organization’s efforts to develop a larger and more inclusive audience. Under the leadership of the Director of Marketing & Communications, the Graphic Design Associate focuses on supporting the theatre’s earned and contributed revenue initiatives by creating and executing the visuals of creative projects that align with T2’s mission and brand.
By expanding the theatre’s audience with a commitment to inclusion and access, this key staff member will help TheatreSquared answer the question, “How can a theatre be an agent of social change-helping foster a community that is fundamentally more equitable?”
The Graphic Design Associate will:
- Work closely with the Director of Marketing and teammates to formulate marketing campaigns across all departments within the organization, including development, programming, fundraising, merchandise, and show programs.
- Collaborate with the appropriate teammates to ensure all work adheres to the T2 visual identity brand guidelines and own the consistency of all visual touch points along the patron’s journey.
- Plan and oversee a yearly calendar outlining all shows/events that will need design work and artistic direction to ensure the timely delivery of print and digital marketing materials through all phases of proofing and production.
- Execute and/or create conceptualization and final design for show and event art.
- Execute and/or create design pieces throughout the season and across departments.
- Oversee promo photoshoots and process/edit final photos.
- Direct the visual presence we will have across all online platforms for T2 and The Commons.
- Create templates for emails and art-direct the look/feel of e-blasts.
- Create and/or direct the design and production of in-house materials.
- Coordinate the work of any future freelance designers, design interns, or part-time design employees.
- Guide anyone who may utilize brand templates.
- Collect, organize, and create content including photos and videos for use on digital properties and in marketing/fundraising campaigns.
- Maintain industry-leading knowledge of graphic design and applicable software and stay abreast of industry and design trends.
- Exemplify the TheatreSquared core values with others to advance the organization’s mission.
QUALIFICATIONS/REQUIREMENTS
- Associate or bachelor’s degree in marketing, graphic design, English/creative writing/communications, or a related field with a minimum of two years related experience or equivalent combination of education and experience.
- Excellent interpersonal skills with an emphasis on customer service and both written and verbal communication.
- Highly organized and proactive, with the ability to take initiative and oversee multiple tasks and projects at a time and deliver within deadlines.
- Must be goal-oriented, self-motivated, highly flexible and able to accept feedback.
DESIRABLE SKILL SETS
- Strong proficiency in the Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro), Canva, Microsoft Office Suite and Google Suite.
- Demonstrable graphic design skills with a portfolio provided (provide link to digital portfolio).
- Understanding of typography, layout, web and email design, photo editing, color balance, core design principles and branding (Work samples encouraged.)
COMPENSATION & BENEFITS
This permanent, full-time, exempt position includes an annual salary in the range of $44,000.00 to $46,000.00 commensurate with experience, and full benefits. These benefits include health; dental; paid time off; paid parental leave; professional development allowance; employer-sponsored long-term and short-term disability; $100,000 in employer-sponsored term life insurance; and voluntary 401(k).
THEATRESQUARED MISSION
We believe that theatre-done well and with passion-can transform lives and communities. At the theatre, in schools and online, we create remarkable performances; broaden access; foster empathy, equity and cohesion; and gather with one another around art, conversation, food and other shared experiences in a welcoming, inclusive space.
THE COMPANY & REGION
TheatreSquared’s signature offering of bold new plays in an intimate setting has driven its growth to become the state’s largest theatre, offering more than 300 performances annually and operating on a $6 million annual budget. The playwright-led company is one of mid-America’s leading laboratories for new work, having launched more than 60 new plays. Its work has received critical acclaim from The New York Times (“Best Theater of 2020” list), The Wall Street Journal (“an outstanding drama company”), NPR’s All Things Considered, and the American Theater Wing, founder of the Tony Awards.
TheatreSquared’s home-winner of the 2020 American Architecture Award and the AIA NY Honor Award-is a cultural landmark. T2’s hometown of Fayetteville is annually ranked among the top ten US News and World Report “Best Places to Live,” a progressive, bike-friendly, and scenic college community near several Fortune 100 world headquarters. TheatreSquared’s remarkable expansion-with a twentyfold increase in audience in just the past decade- parallels the emergence of its home region as a booming population center and destination for American art. Offering far-reaching access and education programs and an open-all-day gathering space, TheatreSquared remains rooted in its founding vision, that “theatre-done well and with passion-can transform lives and communities.”