The University of Denver has the distinction of being the oldest independent university in the Rocky Mountain region, giving it a tradition of 150 years of academic excellence. The University of Denver’s college of professional and continuing studies, University College, is a leader in adult education, providing fully accredited and affordable educational experiences specifically designed for busy adults.
Position Summary
Reporting to the Director of Enrollment Management, the Enrollment Manager is responsible for meeting enrollment goals by developing, planning, executing, and managing student recruitment activities for assigned academic programs, including inquiry/applicant follow-up, recruitment events, and engagement with external and community organizations. The position is also responsible for meeting student retention and enrollment benchmarks in assigned programs by pro-actively providing superior, student-centered academic coaching and advising on issues, directly and indirectly, related to students’ academic planning, progress, and performance.
As the primary enrollment manager for their program(s), the position manages a recruitment budget, including determining spending channels/allocation, and is responsible for making effective independent decision-making that advances enrollment performance.
Essential Functions
Student Recruitment Management
- Provide leadership in student recruitment for assigned programs by developing an annual recruitment plan and meeting or exceeding term and annual recruitment goals.
- Proactively and assertively contact inquiries through a variety of communication channels, and cultivate/enhance enrollment interest through the point of application and after acceptance.
- Meet with prospective students.
- Determine and understand prospective student needs, educational and career interests/goals, other germane information, and offer compelling connections between those goals and enrollment in UCOL programs.
- Effectively use customer relationship management software to support and enhance recruitment outreach, including documenting student contacts, setting future appointments/contacts, communicating with inquiry groups, etc.
- Develop reports and monitor data to track recruitment performance and enhance recruitment strategies (e.g. yield management, forecasting, etc.) in assigned programs.
- Collaborate with the appropriate academic director to develop, execute, and assess an annual recruitment-event plan that maximizes prospective student interest and inquiries for assigned programs, including national/industry trade shows, corporate HR fairs, job and education fairs, professional/industry meetings and events, etc.
- Effectively and professionally represent DU/UCOL at events and, as needed, transport, set up, and dismantle recruitment booth solutions.
- Create and maintain relationships and partnerships in the professional communities of assigned programs to build awareness of DU/University College and drive student recruitment.
- Manages annual recruitment budget for assigned programs and ensures expenses do not exceed the budget.
- Develop, execute, and assess monthly recruitment webinars for prospective students.
- Knowledgeable about academic content within the assigned academic program(s), aware of industry events/trends/employment within assigned programs, and knowledge of regulatory and professional processes and policies governing DU-specific, federal financial aid, veterans’ affairs, and international students.
- Knowledgeable about all University College programs.
Student Advising and Retention Management
- Provide student retention leadership in assigned programs by meeting or exceeding student persistence, retention, and enrollment benchmarks through implementing a student retention plan, closely monitoring plan performance, pro-actively implementing adjustments when necessary, and reporting outcomes.
- Effectively utilize academic performance software to monitor student academic progress, identify those at risk of stopping or dropping out, and pro-actively provide them with resources to ensure persistence, retention, and academic success.
- Serve as the primary point of contact throughout a student’s lifecycle (acceptance through credential completion).
- Using both developmental and intrusive academic advising approaches, support student academic achievement and enrollment persistence and retention at all stages of the student life cycle. Proactively build and maintain strong relationships with all active (current and stopped-out) students in assigned programs to ensure successful completion of their programs.
- Effectively lead and manage routine, core functions of student retention, including assisting in the development (and subsequent approval of) degree plans and monitoring and managing of course enrollments.
- Effectively and pro-actively use permissions with Banner (DUs Student Information System) to record student progress, provide feedback/updates regarding student outreach, indicate student issues, changes to degree plans, course of study, etc.
Knowledge, Skills, and Abilities
- Goal-oriented, entrepreneurial, and self-starter.
- Strong leadership skills in effectively leading projects/initiatives and collaborates easily with colleagues and stakeholders. Effective at working independently.
- Proactively seeks opportunities to improve performance and processes. Anticipates challenges/issues develops appropriate and effective solutions and executes them.
- Demonstrably outstanding written, oral, and interpersonal communication skills, including the ability to write effective student recruitment correspondence and internal communication, and effectively present information in informal and public (including large group) settings.
- Understanding of adult learning styles and preferences, graduate/continuing professional education, the organizational culture of colleges and universities, and appreciation for academic policies and procedures. Ability to navigate effectively within constraints.
- High degree of emotional intelligence, and strong intercultural appreciation and awareness.
- Strong analytical, critical, and creative thinking ability.
- A strong work ethic, high level of professionalism, and can effectively manage multiple tasks.
- Strong data analysis orientation, including collecting, evaluating and interpreting, and using data to inform decision making.
- Enjoys and is proficient in using computer/technological solutions, including Microsoft Office suite, customer relationship management software, texting, Zoom, GoToMeeting, etc.
- Must be enthusiastic about out-of-town travel, able to transport short distances up to 95 lbs., and set up and dismantle large recruitment booths.
- Must have access to a car and a clean driving record.
Required Qualifications
- Bachelor’s degree.
- Two years of educational recruitment, student coaching, or applicable sales experience.
Preferred Qualifications
- Master’s degree.
- Experience recruiting and coaching graduate/adult students.
Working Environment
Physical Activities
Work Schedule
Monday – Friday, 8:00 a.m. – 4:30 p.m. Some evenings as required.
In accordance with the University’s work from home policy, all University College employees are eligible to be considered for partial remote work. Further details regarding this plan will be determined with the hiring manager and are dependent on the division and team specific needs.
Application Deadline
For best consideration, please submit your application materials by 4:00 p.m. (MST) May 25, 2023.
Special Instructions
Candidates must apply online through jobs.du.edu to be considered. Only applications submitted online will be accepted.
Salary Grade Number
The salary grade for the position is 8.
Salary Range
The salary range for this position is $50,000 – $55,000.
The University of Denver has provided a compensation range that represents its good faith estimate of what the University may pay for the position at the time of posting. The University may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on factors such as the qualifications of the selected candidate, departmental budget availability, internal salary equity considerations, and available market information, but not based on a candidate’s sex or any other protected status.
Benefits
The University of Denver offers excellent benefits, including medical, dental, retirement, paid time off, tuition benefit, and an ECO pass. The University of Denver is a private institution that empowers students who want to make a difference. Learn more about the University of Denver .
Please include the following documents with your application:
The University of Denver is an equal opportunity employer. The University of Denver prohibits discrimination on the basis of race, color, national origin, age (40 years and over in the employment context), religion, disability, sexual orientation, gender identity, gender expression, genetic information, marital status, veterans status, and any other class of individuals protected from discrimination under federal, state, or local law, regulation, or ordinance in any of the university’s educational programs and activities, and in the employment (including application for employment) and admissions (including application for admission) context, as required by Title IX of the Education Amendments of 1972; Title III of the Americans with Disabilities Act of 1990, as amended in 2008; Section 504 of the Rehabilitation Act of 1973; Title VI and VII of the Civil Rights Act of 1964; the Age Discrimination Act of 1975; the Age Discrimination in Employment Act of 1967; and any other federal, state, and local laws, regulations, or ordinances that prohibit discrimination, harassment, and/or retaliation. For the university’s complete Non-Discrimination Statement, please see non-discrimination-statement .
All offers of employment are based upon satisfactory completion of a criminal history background check.
Advertised: May 11, 2023
Applications close: