Creative Projects Coordinator

Salary: $52,754.00 – $56,836.00 Annually

Location : Holyoke, MA

Job Type: Full-time

Job Number: MCCC-24-35

Division: Institutional Advancement

Department: Marketing & Communications

Opening Date: 08/18/2023

Closing Date: 9/18/2023 11:59 PM Eastern

Holyoke Community College is housed on a multi-million-dollar, 135-acre campus, equipped with state-of-the art technology in specialized learning facilities. HCC serves over 9,000 students annually, and provides a variety of recreational and cultural activities, from sports programs to music festivals, for students and community members alike. The college’s strongest assets continue to be an innovative spirit, a sincere concern for students and a commitment to strive for even greater success. These are the values which have created a tradition of excellence spanning more than six decades, and which are enabling Holyoke Community College to meet today’s challenges.

Reporting to the Art Director, the Creative Projects Coordinator (CPC) is responsible for the planning, scheduling, procurement, and production of all creative projects that fall within the purview of the Marketing and Communications Department. The CPC collaborates with college staff across departments to deliver materials that meet the communication and marketing needs of the campus while maintaining a consistent identity through a variety of print, digital, and manufactured materials. This position will oversee all creative communications and projects and is responsible for the overall quality of internal and external publications produced on behalf of Marketing and Communications and other college departments. The CPC will contract print, design, and mailing service providers in the production of advertising and marketing materials.

1. Facilitates the planning and production of publications, brochures, posters, flyers, mailers, display ads and web pages in conformance with the college’s strategic communication efforts.
2. Procures appropriate marketing materials such as banners, pop-ups, water bottles, coffee mugs, and/or other similar products. Handles reservations, delivery, and retrieval of reusable marketing props; delivers gift collateral items to college collaborators as needed.
3. Develops and maintains production calendars for print and digital projects to ensure project delivery that is on time and on budget. Assures timely delivery by seeking missing job components from collaborators to keep projects on schedule.
4. Ensures the quality of work produced by the Marketing and Communications department. Attends press checks as needed. Tracks orders through production to delivery to the campus and the final client destination. Picks up and delivers as needed.
5. Works with the director, art director, and advertising/media buyer to create and deliver advertising campaign assets.
6. Schedules project launch meetings with campus collaborators.
7. Prioritizes schedules.
8. Establishes and maintains strong working relationships with in-house and contract designers, copywriters, illustrators, pre-press and press professionals, fulfillment companies, imaging services professionals, photographers, and specialty marketing companies to fulfill the college’s needs in the appropriate medium.
9. Collaborates with graphic designers, contract printers, vendors and related service providers on behalf of the Department of Marketing and Communication
10. Solicits bids from vendors for project fulfillment and supervises contract print, design, and mailing services.
11. Manages mailing lists and mail distribution to ensure compliance and best value for college.
12. Remains current with emerging technologies and software relevant to the Office of Marketing and Communications and maintains fluency with USPS mail design standards and regulations.
13. Works with the art director on the application of college graphics, visual marks, and assets to promote a quality, consistent image and support the college brand.
14. Acts as a resource for college departments and staff in the area of print publications, cost-effective mailing and branding.
15. Schedule and oversee loan and return of HCC backdrops, banners, event parking, and other marketing materials.
16. Serve on college committees as assigned.
17. Performs special projects and related responsibilities as initiated and requested.
18. Performs other duties as assigned.

REQUIRED:

• Bachelor’s degree from an accredited college or university in print production, marketing, mass communications/advertising, or related creative or technical field.
• Experience as an account or project manager in a deadline driven, fast-paced environment.
• Experience developing proposals and estimates based on business and project requirements; ensure that project deliverables meet creative brief objectives.
• Minimum of 5 years’ experience in print production, procurement, or print project management; experience producing magazines, brochures and a variety of print material; experience managing multiple contributors.
• Experience in print design, brochure and direct mail design and production, on-site press-proofing, photography, art direction, and image selection.
• Knowledge of desktop and web publishing software.
• Demonstrated knowledge of two and four-color printing, offset printing with hands-on pre-press production knowledge, and press proof reviews.
• Knowledge of scanning, color correction, and retouching.
• Demonstrated magazine, direct mail design and variable printing specifications to meet U.S. Postal Standards, marketing literature design, and pre-press traditional production and Adobe Acrobat (press and web quality) PDF production.
• Keeps abreast of design trends, technology advances and workflow processes; learns new technology and application software.
• Experience with editing design files.
• Excellent communication skills.
• Ability to work collaboratively with diverse individuals.
• Ability to supervise and direct the work of other creative professionals.
• Experience with Wrike project management software desirable.

EQUIVALENCY STATEMENT: We welcome and encourage applicants who do not meet the qualifications as stated above, to put in writing precisely how their background and experience have prepared them for the responsibilities of this position. It is preferred that this document be uploaded separately from the resume, cover letter, and references. Applicants who do not meet the minimum qualifications and do not have an equivalency statement will not be considered for the position.

PREFERRED:

• Experience within an institution of higher education.

Are you excited and interested in this role but don’t meet every requirement? We encourage you to apply anyway. A LinkedIn Gender Insights study shows that women and people of color are less likely to apply to jobs unless they meet every qualification.

Holyoke Community College is dedicated to Equity, Diversity, Inclusivity, and Belonging, so we genuinely encourage you to apply even if your experience doesn’t align perfectly with every qualification in the job description.

Full-time, MCCC Unit Professional position
MCCC Title: Special Programs Coordinator

Salary Range: Grade 4;Salary Range: $52,754 – $56,836/year; Actual salary will be commensurate with education and experience in accordance with MCCC/MTA Collective Bargaining Agreement. Full State benefits.

Hours: 37.5 hrs./week
Funding Source: State

– All candidates must have legal authorization to work in the United States. HCC is not sponsoring H1B Visa.
– Pre-Employment Background check, including Criminal History will be conducted for all positions.

Holyoke Community College is an affirmative action/equal opportunity employer and does not discriminate on the basis of race, color, national origin, sex, disability, religion, age, veteran status, genetic information, gender identity or sexual orientation in its programs and activities as required by Title IX of the Educational Amendments of 1972, the Americans with Disabilities Act of 1990, Section 504 of the Rehabilitation Act of 1973, Title VII of the Civil Rights Act of 1964, and other applicable statutes and college policies. The College prohibits sexual harassment, including sexual violence. Inquiries or complaints concerning discrimination, harassment, retaliation or sexual violence shall be referred to the College’s Affirmative Action and/or Title IX Coordinator, the Massachusetts Commission Against Discrimination, the Equal Employment Opportunities Commission or the United States Department of Education’s Office for Civil Rights.

01

Do you have at least a Bachelor’s degree from an accredited college or university in print production, marketing, mass communications/advertising, or related creative or technical field?

• Yes
• No

02

Do you have at least a minimum of 5 years’ experience in print production, procurement, or print project management; experience producing magazines, brochures and a variety of print material; experience managing multiple contributors?

• Yes
• No

03

Do you have experience developing proposals and estimates based on business and project requirements and ensure that project deliverables meet creative brief objectives?

• Yes
• No

04

Have you demonstrated knowledge of two and four-color printing, offset printing with hands-on pre-press production knowledge, and press proof reviews?

• Yes
• No

05

Do you have experience in print design, brochure and direct mail design and production, on-site press-proofing, photography, art direction, and image selection?

• Yes
• No

Required Question