Salary: $55,248.00 – $74,340.00 Annually
Location : 16101 Greenwood Ave N Shoreline WA 98133, WA
Job Type: Full-Time
Job Number: 00883
Department: Communications & Marketing
Opening Date: 07/10/2023
Job Summary
Date of First Consideration: August 9, 2023
Shoreline Community College is dedicated to inclusive excellence in teaching and learning, student success, and community engagement. Shoreline serves the educational, workforce, and cultural needs of our diverse students and communities through the core themes of educational attainment and student success, program excellence, community engagement, access and diversity, and College stewardship. Shoreline Community College is a place of open inquiry and learning, with a campus that models ideals set out in our Community Standard*. We are committed to upholding a culture of free expression, as well as maintaining a supportive and respectful learning and working environment for all.
As the hub of campus information, Shoreline’s Strategic Communications and Marketing department administers the College’s internal and external communications, offers programmatic and departmental communications and promotional support, and enrollment marketing strategy. The department manages the website, print and online publications, advertising, social media, multimedia projects, event promotions, media relations and community outreach.
Under the general supervision of the Executive Director, the Communications Consultant 3 – Social Media is responsible for the planning and execution of the College’s social media including capturing high quality photos and video, marketing efforts, and internal communications by leading the execution of DEIA-focused social media campaigns, and expediting ongoing internal communications to employees and students. This position balances strong social media and writing skills and a technical aptitude with a customer service mindset.
Essential Job Duties:
- Independently establish project requirements and timelines and assist with department workflow scheduling
- Maintains campus-wide digital assets, calendaring, and blogging tools
- Lead departmental efforts to capture high quality photo and video to craft a variety of social media stories.
- Generate, edit, publish and share daily social media and blog content (original text, images, video, photo, or HTML) that builds meaningful connections and encourages community members to take action with a focus on Diversity, Equity and Inclusion Goals
- Perform writing and editing duties relative to major communication projects; gathers information and writes, edits, lays out, and proofreads materials for reports, newsletters, magazines, news releases, web content, social media, speeches, advertising, marketing materials, radio and television announcements
- Create and monitor all internal communication mechanisms with an eye toward improvement and goal of creating an inclusive and equitable campus culture
- Responsible for monitoring and updating Campus Calendar, employee DAAG, and student Shoreline Today blogs.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments to manage reputation, identify key players and coordinate actions
- Support audience targeting and segmentation that aligns with the college’s Strategic Enrollment Management plan.
- Acts as backup to Executive Director of Strategic Communications and Marketing for emergency communications when needed.
Qualifications
REQUIRED EDUCATION & EXPERIENCE:
- Bachelor’s degree in English, Communications, Journalism, Photography, Filmmaking, Humanities, Public Relations, or related field
- Three years (3) years experience with written content creation/editing OR equivialent education/experienc
KNOWLEDGE OF:
- Project management principles
- Microsoft Office applications and Adobe Creative Suite (specifically Lightroom, Photoshop, Premiere Pro) products
- Knowledge of social media planning and analytics tools (e.g.Hootsuite)
- MailChimp
- WordPress
EXPERIENCE/SKILL IN:
- Progressive experience with digital photography/videography creation for social media
- Fostering a climate of equity and belonging through multicultural awareness and responsiveness
- Working with writing and style guidelines while incorporating effective visual and design elements across a variety of platforms
- Time management, organization, and ability to meet competing deadlines/priorities
- Entering and/or retrieving data accurately in computerized record keeping systems
- Handling difficult and sensitive situations, using sound independent judgment within College/legal guidelines
- Writing/editing/proofreading clear and concise materials resulting in effective oral and written communication
- Editing artistic, professional photograph and video content for social media and other marketing needs as assigned.
- Establishing/maintaining effective working relationships at all organizational levels
- Working with a diverse group of students, staff, and the public in a friendly, courteous and helpful manner
- Applying policies/procedures while recognizing when to seek support in decision-making
Conditions of Employment
PHYSICAL WORK ENVIRONMENT:
The College is currently providing services in a mixed modality of operations (both online and in-person services are offered). This position will perform work in an open office setting, with frequent in-person interaction and numerous interruptions, work under pressure, and handle multiple tasks/prioritize competing demands, use standard office equipment and physically attend meetings both on and off campus, ability to communicate in person or through appropriate means. Please note, there may be limited opportunities for online work depending on program or area needs. If authorized for online work, employees will need to provide their own workspace and internet access, noting the College will provide technical equipment and support for online work needs.
TERMS OF EMPLOYMENT/SALARY:
This position is allocated to pay range 51 under the Washington State Office of Financial Management higher education salary schedule. Salary placement for new employees is determined by the College. This position works 40 hours per week, with schedule dependent upon department needs. Hiring of this position is contingent on available funding as determined by the College President.
OTHER CONDITIONS:
Persons with disabilities have the right to reasonable accommodation in all aspects of employment with the College. This includes, but is not limited to recruitment, application, hiring, training, termination, conditions of employment, and any other employer-supported activities. Applicants requesting accommodation should contact the Office of Human Resources at
In compliance with the Immigration and Nationality Act, proof of authorization to work in the United States will be required at the time of hire. Shoreline Community College does not sponsor H-1B visas for this position. Other conditions that may apply will be detailed upon the offer of employment. This position is overtime eligible.
In accordance with RCW 28B.112.080, applicants considered for this position will be required to disclose if they are the subject of any substantiated findings or current investigations related to sexual misconduct at their current or past places of employment.
This position has been designated as a bargaining unit position represented by the Washington Federation of State Employees – Higher Education Community College Coalition.
Required Materials
To be considered for this position, please submit the following:
- NEOGOV online application/profile/supplemental questions
- Letter of interest addressing qualifications
- Current resume
Applicants considered for positions at the College may be required to submit to a background check as a condition of employment. Adverse information from the background check will not necessarily preclude employment but will be considered in determining the applicant’ suitability for the positions.
Please Note: Once application materials have been submitted, you may not modify the application.
*Community Standard Statement
“Injustice anywhere is a threat to justice everywhere. We are caught in an inescapable network of mutuality, tied in a single garment of destiny. Whatever affects one directly, affects all indirectly …”
— Rev. Dr. Martin Luther King, Jr.
Shoreline Community College is a place for students, employees, and the community to pursue excellence in education in an environment dedicated to equity, inclusiveness, and self-reflection. We value respectful, dynamic interactions and lively discussion. We strive to create an environment where everyone is supported and valued. Shoreline Community College does not tolerate hateful, violent, or discriminatory actions that target any person or group based on their beliefs, customs, identity, or affiliations. When one of us is diminished, all of us are diminished.
SUPPLEMENTAL QUESTIONS:
- Please provide two-three examples of digital communication (e.g. web page, email, social media post, newsletter, advertisement) that you have created.
2. If you have a portfolio or website featuring your photography/videography or video work, please provide the link where it can be viewed.
ADMINISTRATIVE EXEMPT, CLASSIFIED, AND FULL-TIME FACULTY POSITIONS
*See bottom for Part-Time Faculty Benefits Information
Comprehensive Benefits Packages
- Health, Dental, and Vision Insurance
- Life Insurance
- Long-term Disability Insurance
- Retirement Plan
- Employee Assistance Program
- Optional Flexible Medical Spending Account (FSA)
- Optional Dependent Care Assistance Program (DCAP)
- Optional SRA Tax Annuities
- Optional Deferred Compensation Plan
- Optional Home/Auto Insurance with Liberty Mutual
- Optional Credit Union participation
- Optional GET (Guaranteed Education Tuition) Program
- Tuition Waiver
- Various Professional Development & Wellness Programs
Health Insurance
Employee premiums for health insurance range depending on the plan and dependents covered.
- Two options for standard managed-care plans
- One value managed-care plan
- Three preferred provider options
- Two CDHP options
Dental Insurance
Employees have three dental plans to choose from.
- Two managed-care dental plan
- One preferred provider dental plan
Life Insurance
Life Insurance overview:
- $35,000 basic coverage and $5,000 accidental death and dismemberment coverage at no cost to the employee
- Optional coverage for spouse, children, supplemental, optional, and additional accidental death and dismemberment coverage – all at additional cost to the employee
Long-term Disability Insurance
Long-term Disability Insurance overview:
- Basic Coverage: 90 day waiting period, $240 per month maximum
- Optional Coverage: 90+ day waiting period, 60% of gross pay – tax free (retirement plan still continues)
Retirement Plans
- Public Employees Retirement System Plan 2 or Plan 3. Classified and civil service positions eligible to participate.
- Teacher’s Retirement System (TRS) – Plan 3. Available for those who have been enrolled and vested in the past
- State Board Retirement Plan administered through TIAA-CREF – full time faculty and administrative/exempt positions eligible to participate.
The Public Employees Benefits Board (PEBB) manages health, dental, life, and long term disability insurance. The Washington State Department of Enterprise Services administers Shoreline’s Employee Assistance Program (EAP).
PART-TIME FACULTY POSITIONS
A part time faculty member becomes eligible for benefits at the beginning of the second consecutive quarter of half time or more employment at one or more Washington state institutions of higher education. Spring and fall quarters are considered consecutive quarters for benefits eligibility. Half time is determined based on each institution’s definition of full time.
A part time faculty member must qualify each quarter they teach to maintain eligibility. Once eligible, part time faculty will be notified of their benefit and retirement options.
01
Please provide two-three examples of digital communication (e.g. web page, email, social media post, newsletter, advertisement) that you have created.
02
If you have a portfolio or website featuring your photography/videography or video work, please provide the link where it can be viewed.
Required Question